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Evidence that makes your work clearer.

Turn the work you are already doing into evidence people can understand, trust and use.

AFRDA helps organisations and institutions understand needs, measure progress, assess results and communicate impact clearly through one focused assignment or a complete monitoring and evaluation system.

Begin with the decision

What does your organisation need to understand next?


Practical scope

Start by asking and understanding the question.


Landscape context

Evidence connected to people and place.


Useful outputs

Findings designed for decisions and scale.


Recognise the gap

Your work may be creating change. Can the evidence show it?

Your organisation may be delivering services, training people, supporting members, investing in communities or conducting research. Activity alone does not explain what changed, why it changed or what should happen next.

You can count activities but not yet explain the results.

You know how many people took part, but not what changed afterwards.

A reporting deadline is approaching.

Figures sit in different spreadsheets, field notes and reports, and the team is unsure which version can be trusted.

The project began without a clear baseline.

You are doing the work, but it is difficult to compare progress against a credible starting point.

Your data is not answering management’s questions.

It may need cleaning, analysis, visualisation or interpretation before it becomes useful.

Results appear different across locations or groups.

You need to know who is benefiting, who may be left behind and why performance varies.

Your stakeholders need an independent view.

A board, funder, partner or membership needs to understand what worked, what did not and what should change.

Knowledge is leaving with staff.

The organisation needs systems and documentation that protect learning beyond one project or employee.

The value of stronger evidence

Good M&E is not paperwork added after the real work.

Done well, it helps an organisation learn faster, explain its value and make better use of limited resources.

Decide better

See what is working, where progress is slowing and what to adjust while there is still time.

Strengthen proposals

Ground problems, targets and intervention design in current evidence rather than assumption.

Improve accountability

Give communities, members, boards, partners and funders a clearer account of what changed.

Understand people

Identify differences in access, experience, outcomes and unmet needs across groups and locations.

Protect learning

Keep useful data, findings and lessons available beyond one report, project or staff transition.

Communicate impact

Turn field information into findings, recommendations, briefs and stories that people can use.

Start with the need, not the jargon.

You do not need to know the technical name of the service before contacting us. Begin with the question you need answered, the decision you need to make or the reporting requirement you need to meet.

01

Plan & measure

Build the right evidence foundations from the beginning.

Understand the situation before deciding what to do.

We gather and analyse information about needs, assets, barriers, opportunities and community priorities giving programme designers a stronger basis for setting priorities and building a funding case.

Best when: You are developing a project, reviewing a strategy, preparing a proposal or need evidence that the proposed response fits the real situation.

Typical outputs: Assessment tools, consultations, field findings, priority needs and practical recommendations.

Know what to measure, how to measure it and how the information will be used.

We translate programme intentions into a usable measurement system: a Theory of Change, results framework or logframe, clear indicators, data sources, responsibilities, reporting schedules and practical tools your team can maintain.

Best when: Indicators are unclear, reporting feels inconsistent, the logframe is not being used or you need a practical system without a permanent M&E specialist.

Typical outputs: Theory of Change, results framework, indicator sheets, data tools, tracking tables and a practical MEAL plan.

Establish the starting point, check progress and measure change.

A baseline shows where a programme starts; a midline shows whether it is moving in the right direction; an endline examines what changed, for whom and what should be learned before the next phase.

Best when: A programme is about to begin, has reached a meaningful midpoint, is approaching completion or needs comparable evidence across the project cycle.

Typical outputs: Methodology, survey tools, sampling approach, fieldwork, clean data, analysis, findings and a clear report.

02

Collect

Generate reliable evidence through well-managed fieldwork.

Reliable findings begin with well-managed fieldwork.

AFRDA supports tool design and mobile programming, enumerator recruitment and training, informed consent, supervision, spot-checking, quality control and organised datasets. We combine quantitative and qualitative methods as the question requires.

Best when: You need dependable field capacity, consistent work across locations, community or member insight, or data collected through KoBoToolbox, ODK, CommCare or SurveyCTO.

Typical outputs: Programmed tools, trained field teams, supervision records, quality checks, interview notes and a clean dataset.

03

Understand

Move from information to clear, decision-ready insight.

Move from raw files and scattered figures to a clear answer.

We clean, code, analyse and interpret programme or research data, then present findings in forms non-technical decision-makers can understand. The purpose is to reveal patterns, gaps, differences and implications your organisation can act on.

Best when: You have survey data, monitoring records, membership information or research files that are inconsistent, difficult to interpret or not yet ready for reporting.

Typical outputs: Clean datasets, codebooks, analysis tables, charts, dashboards, data-quality findings and decision-focused recommendations.

Take an independent, structured look at performance and learning.

We conduct mid-term, final, formative and real-time evaluations, combining documents, data and stakeholder perspectives to identify achievements, challenges, lessons and practical improvements.

Best when: A board, funder, management team or partner needs an independent assessment, or the next phase should be informed by lessons from the current one.

Typical outputs: Evaluation framework, inception approach, evidence collection, triangulated findings, conclusions and actionable recommendations.

Understand what changed and how confidently it can be connected to the intervention.

We examine outcomes across groups and locations, explore how change happened, test alternative explanations and select methods proportionate to the question, available data, timeline and budget.

Best when: You need to understand an intervention’s contribution or effect, demonstrate value or make a credible decision about continuation, expansion or redesign.

Typical outputs: Impact questions and methodology, quantitative and qualitative evidence, analysis, findings, limitations and recommendations.

04

Communicate & strengthen

Make the evidence useful now and build capability for what comes next.

Make the evidence clear for the people who need to use it.

We turn data, field information and programme records into coherent communication for different audiences from donor reports and board briefs to policy briefs, case studies, annual reports and management summaries.

Best when: The analysis is complete but the message is unclear, deadlines are approaching or one set of findings must work for several audiences.

Typical outputs: Progress or final reports, evaluation reports, briefs, case studies, impact stories and agreed documentation.

Build confidence and practical capability across the team.

We provide training tailored to your organisation’s real work, including M&E fundamentals, Theory of Change, indicator design, data quality and mobile data tools. Wherever possible, participants leave with a working improvement they can apply immediately.

Best when: Programme staff influence data quality but lack a shared approach, teams need to use KoBoToolbox or ODK, or the organisation wants stronger internal ownership.

Typical outputs: Tailored sessions, practical exercises, templates, revised indicators, draft tools, action plans and agreed follow-up support.

Not sure which service fits? Start with the question.

Tell us about the programme or institution, the decision you need to make and when the findings or support are needed. We will help shape an appropriate scope, methodology and deliverable.

Civil society & community organisations

National and local NGOs, CBOs, charities, faith-based organisations, coalitions and grassroots groups.

Member-based organisations

Associations, professional bodies, cooperatives, producer organisations, SACCOs and networks.

Public & knowledge institutions

Local institutions, district programmes, schools, universities, research centres and academic project teams.

Businesses & social-impact investors

Companies, social enterprises, private foundations and corporate social responsibility programmes.

Every legal form and size

Entities limited by guarantee or shares, non-profit and for-profit organisations, formal institutions and emerging initiatives.

A clear path from enquiry to useful evidence.

One question. One practical scope. One coordinated process designed around the decision your organisation needs to make.
01
Share the need

Complete the short Project Evidence Brief with your organisation, question or decision, likely service and timeframe.

02
Clarify the scope

We contact you to understand the programme, intended users, available information, geography, timeline and constraints.

03
Agree the approach

Together we define questions, methods, responsibilities, deliverables, schedule and commercial terms.

04
Deliver with quality controls

The assignment is implemented with appropriate supervision, data-quality checks, analysis and progress communication.

05
Put the findings to work

We hand over usable outputs, explain the findings and, where agreed, support reflection or action planning.

We will review your brief and contact you to discuss a practical way forward.

Frequently asked questions

Before you send your brief.

If you cannot see your question here, that is fine. Start with the decision or reporting need and we will help identify the right service.

01.Do you only work with NGOs?

No. AFRDA works with organisations and institutions of different sizes, sectors and legal forms, including community groups, associations, cooperatives, SACCOs, research institutions, local programmes, foundations and companies with social-impact or CSR work.

No. Begin with the programme, the question you need answered and when the findings or support are needed. AFRDA can help translate that information into a clear and manageable scope.

Yes. A needs assessment, member survey, data-analysis task, data-quality review, set of interviews or reporting assignment can be a practical starting point. The scope should match the decision and the available resources.

Yes. We can review the structure and quality of existing files, clean and code data, analyse it, develop visualisations and help interpret the findings. The first step is to confirm whether the available data can answer the intended question.

The methods can be adapted to agriculture, livelihoods, health, education, youth, gender and inclusion, climate, environment, WASH, governance, community development and other social-impact areas.

Cost depends on the question, methodology, geography, people or records involved, field requirements, timeline, team composition and deliverables. After reviewing your Project Evidence Brief, AFRDA can discuss an appropriate scope and estimate.

That is completely fine. Describe the decision, problem or reporting requirement. AFRDA can help identify whether the right starting point is a survey, M&E system, fieldwork, analysis, evaluation, impact assessment, report or training assignment.

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